BNL Italian Open received the prize for being the "Best Fan Experience" in the ATP circuit. During the International Tennis Association's Workshop in Monte Carlo, the tournament, which was organized thanks to a partnership between Coni Servizi and Federtennis, was awarded the prize for its many fan-oriented services, its leisure and entertainment programs linked to the sporting and culture world, its care of green areas that enhance the beauty of the Foro Italico and the great variety of offerings supplied by its mall, as well as for its promotion of entertainment initiatives targeted at the audience, especially with reference to the evening format "Ballroom – The New Night Experience", which in 2014 was attended by more than 60,000 young people during its 11 scheduled events. The Director of Operations of the Tournament, Diego Nepi, and the Technical Director, Sergio Palmieri, received the award. This is the second time the roman tournament was awarded this prize, the first one being in 2013.